KMEA Engineering College LibraryMarketing planning in a total quality environment (Record no. 3557)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00423nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150723s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 3795 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LIN-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Linneman, Robert E; Stanton, John L |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing planning in a total quality environment |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Jaico Publishing House, Bombay |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 464 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KMEA Library | KMEA Library | 325.00 | 658.8 LIN-M | 01555 | 27.07.2015 | 27.07.2015 | Books |